The Power of Color
Image Consulting Teaches Effects of Color
We just concluded our first California women’s image consulting “Train the Trainer” program. It was so fun!! The four day action-packed training for aspiring consultants focused on color, body frame and fashion personality for women. Our volunteer models praised the consultations, finding the results fascinating and eye-opening. Our new consultant team emerged empowered and anxious to build their businesses. We are so thankful for the positive outcome!
On the subject of color, we discussed how we connect or respond to it visually and mentally. Our lead trainer Marytina Lawrence shared some color connections that I found intriguing and sometimes very funny! I figured you would too, so here are a few examples to ponder.
Yellow Legal Pads: I don’t know about you, but when I write on a yellow legal pad, my penmanship earns me a failing grade! A reliable resource informed me that the color yellow affects our small motor skills, thus taking legible writing to pure messy note-taking for some people. So, why would a manufacturer produce yellow writing paper if it sends our penmanship right down the tubes? Beats me.
US Armed Forces: Navy blue is the authoritative color in formal and semi-formal suits of all US Armed Forces. The color emphasizes a polished look, is found in our country’s flag and is non-combative. People in uniform always appear confident and ready to get to business…exactly what we need in this day and age.
Green Grass in the Meat Case: Here is a humorous take on the color green. Remember when meat cases were lined in fake green grass? I do. Does that date me? Come to find out that the reason the savvy meat retailers decorated their meat cases with green was to draw out the “red” found in red meat. Bright red meat means “fresh.” I don’t see turf bedding in cases anymore. I’m always intrigued with what merchandisers figure sells best. We learn something new every day, don’t we?
Imagine the power of color to lift our spirits, cloud our motor skills, awaken our senses and even scream danger. I’m really glad we have color because the world would be awfully dull without it.